Hi, I'm Danielle
I love solving problems
that turn products into
long‑lasting relationships.
Strategic product thinking, user research and visual storytelling, from first MVPs to large‑scale growth.
Selected work
Simply DrawFrom research to PMFSimply
Tablet & mobile · Learning
Tablet & mobile · Learning
Riverside Co-CreatorThe groundwork for an AI-first editorRiverside
Web · Content creation
Web · Content creation
Simply Draw CanvasReaching new audiences with a digital MVPSimply
iPad · Creative tool
iPad · Creative tool
Simply GuitarFrom MVP to a weekly habitSimply
Tablet & mobile · Learning
Tablet & mobile · Learning
About
I've spent ten years growing products from early MVP to products at scale. Along the way, I build the design system, run the workshops that get the team aligned, and bring a motion background to everything I ship.
- 2016Vision.biWeb UX/UI designer. Data dashboards for international clients
- 2017ZemingoProduct designer. Fintech, healthcare and smart‑device products
- 2020SimplyLead product designer. Simply Guitar, then founding designer of Simply Draw
- 2025 · NowRiversideSenior product designer. Co-Creator, the AI agent for creators
Off screen
When I'm not designing I'm usually making something else: drawings, embroidery, ceramics, the odd bake, and I dance every week.